The Green Crusaders Are Anti-CEOs
There is a sensibility at work when the breed of anti-CEOs are using capitalism and not cohesion to influence people's consumption of animal derived products Pat Brown and his range of Green Impossible Foods is now gradually finding acceptance in American diners There is a new breed of CEOs doing rounds and redefining how more sustainable and profitable businesses can be run. One such example is of Mr. Pat Brown . He is the man behind plant-based meat maker Impossible Foods Inc., and is redefining the way business should be environmentally conscious and responsible. No wonder, he is becoming a bit of a cult figure in Silicon Valley. Having restructured, mentored and moved around things, Brown has stepped into the world of animal food. But this is not that easy. In fact, he is out to re-position the way animal food is looked at. He is out to deliver superior ingredients minus animal parts and meat, to change the mindset and desire for meat all together. ...