Why Social Media Chat Apps Are Becoming An Intrusive Headache?

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The popular chatting application Whatsapp might land up using its user base under the new integration decision with its new parent company Facebook




Social media is precariously becoming intrusive. The Whatsapp social interaction platform is going to lose its charm as it integrates itself with Facebook, threatening its userbase’s data privacy.  

A lot of people are not clear what this means for the privacy of their chats on Whatsapp. While Whatsapp is making it clear that it does not intend to intrude into the privacy of people’s chats, the integration will have some kind of effect on the sense of privacy of the users.

The new policy is a reflection of CEO Mark Zuckerberg’s thought about the ‘interoperability’ of all his parent company’s entities. He stressed about this in 2019 when he expressed his vision of a cross-platform communication. This would spread across Facebook Messenger, Instagram and WhatsApp.

However, this integration will also be helpful to Facebook from a commercial perspective too. While Whatsapp integrates itself with Facebook, it will have no option but to share critical data about the user after all.

For example, Whatsapp will land up using the following information with Facebook and its other companies

·         Account registration information (phone number)

·         Transaction data (Payment options will start from February for India)

·         Service-related information

·         Information on how you interact with others (including businesses)

·         Mobile device information

·         IP address

Instagram’s Direct Messages and Facebook Messenger have already been integrated.  So if you feel you are having a completely private conversation, it is highly unlikely, because the moment you start a conversation over a product or service, you will see similar pop-ups appearing on Google search or on Facebook too. In a formal statement, Facebook has already stated that it wants to bring more services to WhatsApp, and has added a feature called Rooms. The integration has been taking place for a while now.

But the new policy is a further sign of WhatsApp’s deeper integration into the Facebook group of companies. So, this would mean, that while Whatsapp will not use your chat data to generate buying algorithms immediately, it will pass on the same information to Facebook’s other platforms.

Somehow, many people are not accepting the terms and conditions. They are preferring to shift to other chat models. The new one doing rounds is Signal. It is another messaging app, free and end-to-end encrypted, and which has gained a popularity push in light of the new WhatsApp policy. WhatsApp uses Signal’s protocol for its encryption. But Signal is not owned by any corporation, and is run by a nonprofit.

It will be not too long before the large shark that Facebook has become, it might land up gulping the smaller fishes like Signal and rocketchat that are becoming more preferred modes of safer chat experience. 

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